In 2019, Grok hosted our first ever high school fairs, with the aim to help our Program Office clients, and select non-client institutions reach more high school students in key cities across Asia.
The first Grok high school fairs were organized in China in the Spring of 2019, and due to their success, we expanded the fairs to Southeast Asia in the Fall. As larger cities become saturated with competition, and markets in 2nd-tier cities grow, the focus for Grok’s fairs are on regions and high schools that have been less visited and are more welcoming to meet institution representatives.
The fairs were quite successful and we have received great enthusiasm from both participant institutions and the host high schools about future Grok high school events.
Innovation with Concourse Global
Special thanks to Concourse Global for supporting Grok fairs. For the first time, Grok used the Concourse Connect fair scanning solution at our fairs in Southeast Asia to track traffic and student engagement. Using the Concourse app, students simply scanned QR codes to log their details and interest with their selected institutions in order to receive follow ups.
What participants liked about the fairs:
China Fall Fairs
China Spring Fairs
Southeast Asia Fairs
Join our future events!
Besides the overall positive feedback about the Grok fairs, all participating institutions would like Grok to expand our fairs and visit more schools in the coming year. They are willing to attend future Grok fairs and recommend Grok high school fairs to other institutions, which is very encouraging for us to continue our exploration of suitable high school resources.
To hear about our next high school fairs, please register your interest below, or sign up to our newsletter for updates.